Victorias Secret revealed at Asheville Mall Save Vincents Ear effort continues
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Victorias Secret revealed at Asheville Mall By Najwa Lynch Asheville, North Carolina, Dec. 7 (AGR) – On Dec. 3 an unknown number of activists descended upon the Asheville Mall in an attempt to leave Victoria’s Secret and its potential shoppers a rather large gift. Continuing what has been called the Victoria’s Dirty Secret campaign, Earth First activists, along with members of the Asheville Guerilla Arts Project (AGAP), delivered a 400-pound tree stump to the store, along with hundreds of flyers detailing the reasons for the action. The activists purportedly locked the 400-pound stump to the front gates of the Victoria’s Secret outlet, presumably to show the effects of the company’s practice of using wood from endangered forests in the production of the magazines. The environmental campaign against Victoria’s Secret and parent company, Limited Brands, began this past September and includes an outdoor advertising campaign in major cities across the country, protests, and a website (www.victoriasdirtysecret.net) where people can get involved and challenge the retailer to use recycled paper, stop using paper from the world’s last remaining endangered forests and to reduce its overall paper usage. ForestEthics, which began the nationwide campaign, says they have targeted Victoria’s Secret because “the company is leading the way in global forest destruction” and yet because of their immense buying power, the company is in a position to shift the catalog industry towards more sustainable practices. “Victoria Secret’s impact on the world’s remaining old growth and endangered forests is simply devastating and unnecessary. The company has the responsibility and the power to ensure that its catalogs are made from recycled paper,” said Tzeporah Berman of ForestEthics. ForestEthics states that Victoria’s Secret mails our approximately 395 million catalogs every year. The Dogwood Alliance, a regional environmental organization based in Asheville, claims the average person on the company’s mailing list receives 24 catalogs a year. These catalogs are made almost entirely with virgin fiber paper from trees in regions like Canada’s Boreal forest, the third largest forest wilderness in the world, and the Southern Appalachian forests, one of the most biologically diverse regions of the US. Dogwood Alliance has also targeted the Victoria’s Secret outlet in the Asheville Mall. Their actions have included handing out leaflets with information to mall shoppers and a demonstration using large puppets to educate consumers about the company’s corporate greed. “Victoria’s Secret and parent company Limited Brands are among the leaders in forest destruction,” said Kelly Sheehan, campaign coordinator for the Dogwood Alliance, “We are making sure that we insert the southern forest message in this campaign.” Throughout Southern Appalachia, nearly six million acres are logged each year in areas such as Pisgah National Forest, primarily for the production of paper. Environmentalists state we must protect the Southern Appalachia because it contains the highest concentration of tree species diversity in North America; the highest concentration of aquatic diversity in the continental United States, including the richest temperate freshwater ecosystem in the world; and the highest concentration of wetlands in the country. Ninety percent of the forests in this region are privately owned and therefore lack any legal protection. On industry-owned land, removal of all species of trees has exceeded their growth rate. On other lands in the region, softwood species removal has exceeded growth while hardwood removal is expected to do so in the next twenty years. Many of the forested areas cleared for wood consumption have been converted to intensively-managed single-species plantations. Chemical fertilizer use on these plantations exceeds the sum of all the fertilizers used on tree plantations in the rest of the world combined. Campaign activists seem confident that the corporate campaign will end with a victory similar to what was seen in earlier marketplace campaigns like Home Depot’s decision to stop selling endangered-forest products, which caused a chain reaction of similar commitments across the do-it-yourself wood products retailers, and a similar transformation of the environmental practices of the office supply industry, starting with giant Staples, Inc. and including Office Depot. Although one activist was reported to have been escorted off of Mall property by three security guards, no one was arrested or detained at Friday’s action. When asked why AGAP was involved in this action, Henrietta Kissinmore, a member of the street theater troupe, said “our goal is to bring creativity, humiliation, and a little self-degradation into the struggle for social justice.” Henrietta stated that AGAP has no political agenda but takes action whenever they feel “shock-and-awe” is missing in a campaign. She stated that AGAP was excited to be working on the Victoria’s Secret campaign because “there is so much room for creativity, and we are already beginning to see it happen.” Save Vincents Ear effort continues By Liz Allen Asheville, North Carolina, Dec. 8 (AGR)
With the last day of operation set for Dec. 18, efforts to keep open
Vincents Ear, a North Lexington Ave. bar and coffee house, continue.
The establishment was informed in early November through a letter that
their lease would end Dec. 31. The Lantizus family Dawn Lantzius,
who owns the building as well as several other downtown properties;
her niece, Renee Lantzius, who is acting on behalf of her aunt, and
Renees father and Dawns brother; John Lantzius, who also
owns other downtown properties, including the courtyard adjacent to
the Vincents Ear have been silent on the subject despite
efforts to contact them. |